I have been a busy bee for the entire year. I have made a big push to raise my profile as ceramic and glass artist in both the fine art and retail world. In doing so I realize it’s finally time to drag myself into the world of social media. All of the advice I have been given says to take it slow. Learn one platform at a time, master it then create another one. So for me that meant opening my Etsy shop (a very big learning curve for me) creating my smoke fire and luster videos and selling them on createspace.com, and my not one, but 2 blogs. (I have alot to say.)
Amidst all that, I have created new work both fine art and functional, had some commissions, taught students and took workshops. This has all brought me to one place and one place only: a lonely life in front of the computer with a studio full of inventory.
How did this occur? It is clear to me in hindsight that my choices of social media platforms are backwards. I should have started with Facebook and Twitter, maybe Pintarest then once launched into successful orbit in cyberspace created the shop and blogs, but another bit of information I swallowed from the social media lectures was to be true to myself and do what makes me happy first, the rest will follow.
I LOVE to write. I LOVE to plan and strategize. I LOVE to create. I’m not much of a herd animal. I tend to get overly competitive. I also have an addictive personality and know that I would spend every waking moment watching my nieces feed their babies and commenting on funny cat videos if I had a Facebook account. I also have a thing about internet privacy, infringement and piracy, so while people around me were getting hacked, having their identities stolen and getting targeted filtered information from algorithms exclusive of other opinions, I sat back and watched. In fact, I have a little running competition with myself to see how long I can go without being on Facebook.
As a little aside, here are 2 works I created as my response to how algorithms have stifled open minded thinking, compromise, and project skewed images of topics:
I am the sort of person who learns from mistakes and will only learn something that requires sitting in front of a computer if I see a need for it in my daily operations. (Making those videos finally taught me how to use my DVD player and remote control, big progress!!!) Well I think that moment has arrived for me and social media. I’m feeling alittle left behind. But I also am feeling anxious about balancing all the time and energy it requires to manage all of this or the cost of hiring someone to manage it for me if I don’t yet have a steady income stream.
I can make myself crazy over all this, so it’s a good thing I have my studio to run and hide in.
One painful event that makes it clear where social media could have helped was the fact that my clay class at the museum got cancelled yesterday for lack of interest. Only 2 people signed up. If I had used Twitter, Pintarest or Facebook to promote it rather than just sending e mails to my class address book do you think it would have filled? Yes, probably. My e mail replies were regrets with thank you’s and glowing praise for my class and my teaching abilities, but alas these people were too busy this time around. Had I cast a much wider net I would have been successful, I’m sure. Oh well, live and learn, swallow the pride and move on.
On the bright side of this I now have more time to devote to creating, and increasing my profile. Where a door closes a window opens, right? It’s hard not to show my age at a time like this. I’m not so good at crawling through windows anymore but that’s where assistants come in. They are very agile and sometimes hold the ladder steady and push my butt through to the other side.